Best Free Marketing Automation Software

Dynamics 365 Marketing is a versatile software from Microsoft, designed to unify customer information and marketing activities within a single platform. Its strength lies in seamlessly integrating with other Dynamics 365 applications, enhancing data consistency and accessibility. The software excels in automation, enabling users to create and manage marketing campaigns efficiently. A standout feat... Read more about Dynamics 365 Marketing

Adobe Campaign is a comprehensive marketing solution designed for creating, coordinating, and delivering engaging customer experiences across various channels. Its features include email campaign management, allowing users to design and send personalized emails. There's also a multi-channel marketing feature, supporting not just email, but also SMS, direct mail, and more, ensuring a unified brand ... Read more about Adobe Campaign

HubSpot offers a powerful and free marketing platform that is ideal for businesses of all sizes. With a wide array of tools and features, including email marketing, social media management, and analytics, HubSpot's marketing product empowers businesses to attract, engage, and convert customers effectively. This all-in-one platform makes it easy for businesses to create targeted campaigns, track p... Read more about HubSpot Marketing Hub

Mailchimp is a popular email marketing platform that simplifies communication for businesses. Its user-friendly interface allows users to design engaging email campaigns without the need for advanced technical skills. With customizable templates, businesses can create visually appealing newsletters that resonate with their audience. Mailchimp's automation features streamline marketing efforts by s... Read more about Mailchimp

Constant Contact is an online marketing platform primarily focused on email marketing. It allows users to create and send professional-looking emails with ease, using customizable templates. The platform also includes features for managing contact lists, segmenting audiences for targeted campaigns, and tracking email performance with detailed analytics. Additionally, Constant Contact supports soci... Read more about Constant Contact

Lead Gen & CRM is a comprehensive marketing automation software that combines powerful tools for customer relationship management and lead generation. Designed for businesses seeking to streamline their marketing efforts, this platform offers features like email marketing, social media management, and advanced analytics, allowing users to create targeted campaigns that engage potential customers. ... Read more about Lead Gen & CRM (formerly SharpSpring)

Zoho CRM is a user-friendly software designed to streamline customer relationship management for businesses. It helps companies organize and automate their sales processes, fostering better customer interactions. With Zoho CRM, users can efficiently manage contacts, track leads, and monitor deals in one centralized platform. The software offers customizable dashboards, enabling businesses to tailo... Read more about Zoho CRM

Zoho Marketing Automation is a comprehensive email marketing software that enables businesses to automate and optimize their email marketing campaigns. The platform allows businesses to create personalized email campaigns, segment their audience, and schedule messages for optimal engagement. Zoho Marketing Automation provides advanced analytics to track open rates, click-through rates, and custome... Read more about Zoho Marketing Automation

Semrush is a powerful suite of robust online marketing tools. It helps you analyze and optimize your website's performance. With Semrush, you can track your keywords, spy on competitors, and discover new opportunities. It provides insights into organic search, paid advertising, and backlinks. The tool's user-friendly interface makes it easy to navigate. Semrush also offers site audit features to i... Read more about Semrush

ClickFunnels is a powerful online tool developed to help businesses create effective sales funnels with ease. Its standout feature is the drag-and-drop interface, making it simple to build custom landing pages, sales pages, and entire funnels without needing technical skills. ClickFunnels supports a variety of funnel types, including lead capture, sales, and event funnels, catering to diverse mark... Read more about ClickFunnels

GetResponse MAX is an advanced email marketing platform tailored for businesses seeking personalized and scalable communication solutions. It stands out with its high-level customization options, allowing brands to create unique, branded emails that resonate with their audience. A key feature is the advanced automation workflows, which enable sending targeted messages based on user behavior and pr... Read more about GetResponse MAX

Alter is a powerful marketing automation software designed to help businesses streamline their marketing efforts, enhance customer engagement, and drive revenue growth through targeted and efficient campaigns. It offers a comprehensive suite of tools for email marketing, social media management, lead nurturing, and customer segmentation, ensuring that marketing strategies are executed seamlessly a... Read more about Alter

Brevo is a versatile email marketing software designed to help businesses enhance their digital communication strategies. With an intuitive drag-and-drop editor, users can create visually appealing emails without needing coding skills. Brevo offers a range of customizable templates, making it easy to align with a brand’s identity. The platform includes powerful segmentation tools, allowing marke... Read more about Brevo

ZoomInfo Sales is a powerful lead generation software designed to help businesses identify and connect with potential customers effectively. This platform offers a comprehensive database of business contacts, enabling users to search for leads based on various criteria, including industry, location, and company size. With ZoomInfo Sales, sales teams can access realtime information about prospects,... Read more about ZoomInfo Sales

NeverBounce is a premier email verification tool designed to help businesses ensure the accuracy and effectiveness of their email marketing efforts. By providing real-time verification and batch processing, NeverBounce allows organizations to cleanse their email lists, eliminating invalid, inactive, and harmful email addresses that can negatively impact deliverability and sender reputation. The so... Read more about NeverBounce

ActiveCampaign is a versatile marketing platform focused on email marketing, automation, and CRM tools. It allows users to create personalized email campaigns, automate marketing workflows, and manage customer relationships. The platform features segmenting capabilities for targeted campaigns, a drag-and-drop email designer, and detailed reporting to analyze campaign effectiveness. ActiveCampaign ... Read more about ActiveCampaign for Marketing

ActiveCampaign is a leading email marketing software designed to help businesses create, automate, and optimize their email campaigns. With an intuitive drag-and-drop editor, users can easily design professional email templates tailored to their brand. The software’s automation features allow businesses to send personalized emails based on customer behavior, segment lists, and track engagement m... Read more about ActiveCampaign

Bitrix24 is a versatile business management platform designed to streamline tasks and boost team collaboration. It serves as a centralized hub, integrating tools for communication, project management, and customer relationship management. With features like file sharing, automation, calendars, and task tracking, Bitrix24 simplifies daily operations for businesses of all sizes. Its user-friendly in... Read more about Bitrix24

Brevo Marketing Platform is a user-friendly digital marketing tool designed for efficiency and simplicity. It offers a range of features including email marketing, social media management, and SEO optimization to enhance online presence. With analytics and reporting, users gain insights into campaign performance. The platform supports targeted advertising, helping to reach specific audiences effec... Read more about Brevo Marketing Platform

MailerLite is an email marketing tool designed for ease of use. It offers a drag-and-drop editor, making it simple to create attractive emails without needing design skills. Features include automation to send emails based on subscriber actions, segmentation for targeted campaigns, and A/B testing to optimize messages. You can also create landing pages and pop-ups to grow your list. Integrations w... Read more about MailerLite

Wrike, a dynamic project management platform, revolutionizes team collaboration with its user-friendly features. Designed for simplicity, Wrike empowers teams to plan, track, and manage projects seamlessly. The platform's customizable dashboards offer real-time insights, enhancing decision-making processes. Wrike's flexibility adapts to various work styles, making it suitable for diverse teams and... Read more about Wrike

Intercom is a user-friendly software that helps businesses communicate with their customers more effectively. Picture a tool that blends email, chat, and automation to create a seamless conversation experience. It's like having a virtual receptionist who never sleeps, always ready to greet website visitors and answer their questions in real-time. Businesses can personalize messages based on custom... Read more about Intercom

OneSignal stands out as a versatile and user-friendly customer engagement tool specializing in push notifications, in-app messages, SMS, and email. Its major strength is the ability to send targeted messages across different platforms, enhancing user engagement and retention. OneSignal's real-time analytics and A/B testing features are key for optimizing messaging strategies, ensuring messages res... Read more about OneSignal

GoSquared is a dynamic Email Marketing Software designed to help businesses create, manage, and optimize their email campaigns with ease and effectiveness. It offers a comprehensive platform for designing visually appealing emails, segmenting audiences, and automating campaign workflows, ensuring targeted and personalized communication with customers. Key features include drag-and-drop email build... Read more about GoSquared

Riddle is a versatile marketing automation software designed to help businesses engage customers and optimize marketing efforts. This platform provides tools for creating interactive content, such as quizzes, surveys, and polls, to capture audience insights and enhance engagement. With its userfriendly interface, marketers can easily design and distribute campaigns, track performance metrics, and ... Read more about Riddle